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...if it ain't broke, DON'T fix it!

Seattle's Best Coffee Stirs Up Heated Opinions

The simplified design seems rather generic, say some of the kinder observers.

Other pundits are calling it a bowl of cereal filled with tears.

But the harshest critics say the new look seems more appropriate for a blood donation center.

"Seattle's Best Blood Bank," wrote one snarky blog commentator.

"High school art students could do a better job at designing a logo," proclaimed another.

Ouch.

Read the rest here.